Guidelines for the usage of the NSW Government waratah logo and the Environment, Energy and Science (EES) visual identity. EES is a group within the broader Department of Planning, Industry and Environment (DPIE).
The master brand for DPIE advertising, social media and external communications is the NSW Government waratah logo.
All EES communictions should use the monochrome NSW Government waratah.
Internal communications and corporate websites can continue to use the DPIE agency logo.
For enquiries about the DPIE and NSW Government waratah logo use, please email the Brand and Design Team.
The NSW Government waratah bounding box logo has been carefully set up to allow it to be placed correctly at the top or bottom of communications.
The difference between the three styles is the amount of clear space at the top or bottom of the logo. There is extra space added at the respective edge where the logo is to sit, to allow more breathing room for the logo. For more information and examples, please refer to pages 7-14 of the brand guidelines.
Top edge logo - most OEH communications will use the top edge logo, as the NSW Government waratah sits top left on publications.
Standard logo - is for when the logo appears on non-OEH, external communications.
| File type | Download file |
|---|---|
| EPS | NSW Government waratah logo standard square (EPS 1MB) |
| PNG | NSW Government waratah logo standard square (PNG 7KB) |
| JPG | NSW Government waratah logo standard square (JPG 53KB) |
Bottom edge logo- most OEH sub-brand communications will use the bottom edge logo, with the sub-brand appearing top left as the lead customer facing brand.
The secondary logos do not incorporate the bounding box. They should be used when the bounding box isn’t appropriate. This is usually for communications that call for a more subtle or simpler logo representation. For more information and examples, please refer to pages 7-14 of the brand guidelines.
| File type | Download file |
|---|---|
| EPS | Waratah NSW Government logo reverse (EPS 567KB) |
| PNG | Waratah NSW Government logo reverse (PNG 23KB) |
To download a file, right click on the file name link and select 'save target/link as'.
Sometimes in the process of downloading image files, file endings are renamed:
xxx.eps files can become xxx.ps files
Before inserting images, rename downloaded files to restore the .eps ending.
Also see PowerPoint help topic - create transparent areas in picture.
The Environment, Energy and Science brand guidelines are designed to get you up and running with the EES visual identity.
EES is part of the Department of Planning, Industry and Environment, a subsidiary of the NSW Government, which means it is wholly owned and governed by NSW Government, maintaining a strong affiliation with them through the logo and other brand elements. The EES brand guidelines addresses both pure EES branding and also the branding of its programs (for example, Saving our Species, Beachwatch).
Where EES is the publisher of a document, only the NSW Government waratah logo should appear on the cover. Acknowledgment of funding or content support should be included on the imprint page (or back panel of a small format publication).
Where more than one NSW Government agency co-publishes a document, then the single NSW Government waratah logo is to be used. Agency contributions can be listed as text on the imprint page (or back panel of a small format publication) but multiple logos should not be included.
For enquiries about NSW Government waratah logo use, please email the Brand and Design Team.
The NSW Government Branding Style Guidelines explain the principles behind the brand and how to correctly apply the NSW Government logo in advertising, social media, signage and external communications.
